Advances In Management

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Advances In Management






Vol. 10(9) September 2017

The Shanghai Edge

Geib Peter and Swenson James

The aim of this study is to show how Shanghai has shaped its identity by creating an environment of innovation and economic advance. The leadership of Shanghai has long been recognized as exceptional particularly in areas of business, economics, trade and finance. At the same time Shanghai leadership has been recently seeking to create a strong culture of entrepreneurial innovation particularly in areas of science and technology. This effort focuses on the conscious strategy of creating economic freedom and opportunity, risk orientation, diversity and empowerment. These factors are derivatives and an enhancement of the market reforms initiated in 1978. The Shanghai leadership is creating a new culture to help China move up the value chain. One central theme of the paper is that when there is a connection of core values enabling innovation, entrepreneurship can occur. The historical examples are of Athens, Florence and Silicon Valley. Finally, the methodology of this paper includes traditional research and several years of on-site interviews with key influencers in Shanghai. This methodology where it involves interviews can be described as a focus on the economic and business policy views of principal stake holders.

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An analytical study on PE, PB and DY ratios of nifty indices – exploring an investment strategy

Dulababu T.

Many studies are found on fundamental analysis of the stocks to decide what to buy. Stock index base studies also focus on PE (Price to Earnings), PB (Price to Book value of the share) and DY (Dividend Yield) ratios. Research works focused on index PE vis-à-vis Index return and so on. But this study tries to explore an investment opportunity by analyzing PE, PB and DY of Nifty indices with respect to Index PE, PB and DY ratios for last six years.

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Effectiveness of CRM strategies in global era (with special reference to retail markets of India)

Agrawal Kavita

Retailing is an upcoming area in the field of management research. Though retailing is a concept which is existing during the existence of the mankind but the concept of unorganized retailing turning to organized one is not that older a concept. Indian retailing has gone through a drastic change late nineties after liberalization. The advent of retail market as a more organized form has given way to a lot of research avenues and of course the human behavior is at the pivotal of this. It is the main area which is on focus for every researcher. Consumer has been the most important factor for any retailing activity. In other words, retailing is always consumer centric and studying the consumer behaviour is of utmost importance for the retailers, marketers and the researchers. Retailing has offered the researchers with a lot of key areas to study right from the behavioural aspects of the customer including consumer expectations, perception, personality, attitude, lifestyle, preferences, patronage behaviour, shopping motives, shopping experience and entertainment aspect of shopping to the retailers functional attributes like retail store attributes, store formats, merchandise management, assortments, variety, vendor management, display and visual merchandising, ambience and atmospherics, service quality, store layout and location, store image, branding and promotion, private labels, retail market strategies, store operations, information technology in retailing, SCM, CRM and a lot more areas pertaining to the retail research. The purpose of the study is to examine the impact of globalization on retail sector.

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Management of Social Habits and Environment Pollution with reference to Maachla Village, Indore District, M.P.

Malviya Shraddha

One of the greatest problems that the world is facing today is that of environmental pollution increasing with every passing year and causing grave and irreparable damage to the earth. Environmental pollution consists of five basic types of pollution namely air, water, soil, noise and light. Air pollution is caused by the injurious smoke emitted by cars, buses, trucks, trains and factories namely sulphur dioxide, carbon monoxide and nitrogen oxides. Water pollution caused industrial waste products released into lakes, rivers and other water bodies, has made marine life no longer hospitable. Humans pollute water with large scale disposal of garbage, flowers, ashes and household waste. Noise pollution includes aircraft noise, noise of cars, buses and trucks, vehicle horns, loudspeakers and industry noise as well as high-intensity sonar effects which are extremely harmful for the environment. Soil pollution which can also be called soil contamination, is a result of acid rain, polluted water, fertilizers etc. leading to bad crops. Light pollution includes light trespass, overillumination and astronomical interference. Management of all these problem is a must to save Earth.

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