Advances In Management

Indexed in SCOPUS, Chemical Abstracts Services, UGC, NAAS and Indian Citation Index etc.

Advances In Management

Vol. 5(4) April 2012

Research Articles:
The Impact, Risks and Benefits of Interest-Only Mortgages
on the American Housing Market

Guarino Arthur S.

Homeownership has been a dream for many Americans for decades. But due the sharply rising home prices in the early part of the 2000’s, many Americans were searching for ways to purchase a new home while banks and finance firms were introducing mortgages that could make their dream a reality. One such type of mortgage was the interest-only mortgage that presented home buyers with a creative way to finance their purchase and possibly get a bigger home than they anticipated. However, interest-only mortgages have risks and benefits that buyers needed to evaluate in order to decide whether it was right for them. Interest-only mortgages have also had a long term impact on the home foreclosure crisis that is still having huge ramifications on the American macro-economy and probably will for years to come.

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Challenges of Managing an Organizational Change

Singh Satyendra Kumar

Organizational change has become necessity for survival, growth and prosperity of the organizations in the present competitive and changing business environment. Business environment comprises of various elements such as customers, suppliers, competitors, governments, shareholders, creditors and communities. Since these elements are dynamic, organizations must change to keep pace with their environment. Organizational change is the movement of an organization away from its present state towards a desired future state to increase its efficiency and effectiveness. Managing the organizational change is one of the most challenging tasks because of the resistance by the people of the organization to the change effort. .

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Organization’s Top Management and Other System Users’ Perceptions towards Data Quality Performance and Expectations

Hongjiang Xu

Across all levels in an organization, from CEO, executives, middle management to day-to-day operators, everyone relies on high quality information for decision making. This paper proposes frameworks for testing the alignment of organization’s top management and other system users’ perceptions towards and data quality for ensuring the effectiveness and efficiency of data quality management. The frameworks not only have contributions to the theory but also have implications for organization’s top management and practitioners in the fields.

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A Study on Community Perception about the Impact of Cultural and Heritage Tourism in Rajasthan

Rathore Nisha

The world of business calls for a high caliber of style, appreciation for diversity and an understanding of cultures. Leaders, Managers, Employees and Super-visors in business operate within environments characterized by multinational corporations, inter-national partnerships, workforce diversity, different organization culture and all the other hallmarks and hurdles of globalization. Increasingly, successful leaders, managers, employees and supervisors will be those who are knowledgeable about the values of collaboration; who know how to build partnerships and joint ventures, have the ability to design and lead effective teams; the ability to work in teams and the skills to lead and supervise the workers of the 21st century in a team setting environment.

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Case Study:
The Influencing of Contingency Factors on the Performance of R and D in the Research Units at the Iraqi Universities:
A Conceptual Framework

Al-Temimi Suhail A.*, Amran Azlan and Yahya Sofri

Based on the framework of the study, this research aims to show the influence of the contingency factors on the performance of R and D activities in research units. The research uses environmental uncertainty as a moderate variable to reflect the effect of 5 contingency variables (strategy, organizational structure, size, financial support and regulations) on the performance of R and D. To determine the performance of R and D the study used Sveiby’s theory Intangible Assets Monitor (IAM) through the four dimensions (growth, renewal, stability/risk and efficiency). That is, it has been uniquely used by other studies; especially, in developing countries. The study is based on survey mail technique; a number of mails were sent to 276 research units in the Iraqi universities to collect the required data.

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High Impact Scales in Marketing: A Mathematical Equation for Evaluating the Impact of Popular Scales

Sehgal Pooja* and Mahim Sagar

Decision making in any industry is heavily dependent on the availability of right measures and the appropriate tools arriving at the right measures. Scale development, therefore, is a very critical part of understanding and building knowledge in any subject. Marketing instruments are often used in research without sufficient evidence of their reliability. Often new scales are developed for each single instance of study or application. Conflict and disagreement on the basic definition of the construct, further leads to little agreement about which pre-existing scale to use, or does a situation warrant the creation of a new scale altogether. Study of popular marketing scales, their limitations and potential research directions to overcome those is the object of this study.

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A Study of Export and Import problems faced by the Mumbai based Importers and Exporters

Shinde Govind P.

Foreign trade has been considered as the most important factor of economic relations between two countries and on which the development of these countries depends and it plays a significant role in the development of the country. The study was conducted basically on the problems of exporters and importers of the Mumbai region. The problems are categoriesed under Domestic Problems, Problems related to Government services, Financial Problems and Management problems. Further these problems are categorized according to the commodities and the data have been collected on exporter’s problems from 239 sample units and importers problems from 220 sample units, which are divided in 10 categories named as Automobiles and Accessories, Chemicals, Fertilizers, Dyes and Related Products, Building and Material, Computer and Accessories, Cosmetics and Beauty Products, Gems and Jewellery and Precious Stones, Consumer Durables and Home Appliances, Beverages, Agricultural and Marine, Apparel.

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Indian Consumer’s Perception of Spanish Fashion Brand Zara

Hemantha Y.

In the Indian context, Luxury Retailing is the buzzword used in the retail chains across various metros in the nation. There is a gradual changes happening in the current retail business which is reflected in the minds of consumers. The perception towards the retail buying is changing over time as it is giving way for the foreign brand entering the Indian market. This research addresses about the Spanish brand Zara which is a successful company which has pioneered in Just In Time philosophy and a good example for many Apparel Retailer’s across the globe. Keeping the secondary research and industry reports about the Zara’s model it is an attempt to understand the various factors of consumer’s buying behavior of this brand besides studying the existing model of Zara.

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Online Banner Advertising:
A study of Consumer Responses to Various Factors

Haq Zia-ul

This study explores the role of the celebrity endorsement in consumer attitude formation and behavioral intention on the Web. The purpose of this paper is to identify how the various factors and interactivity influence attitude toward the target ads and click-through intention. The findings indicate that the celebrity factor of the online advertising possibly plays not only the role of leverage as causal effect when consumers form their attitude toward the banner advertising, but also that theses factors indirectly influence click-through intention.

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Short Communication:
“Manager” or “Damager”? - Strategic and Tactical Initiatives for the Young Marketing Executive

Framarz Byramjee

In any organization/firm, marketing people {balancing supply and demand} feature as primary liaisons for working, planning, information-sharing and feedbacks between the operational functions.

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