China: Bubble-Up Innovation
Geib Peter and Swenson James
The purpose of this paper is to present a new approach
to solving the problem of sustainable innovation for China. By basing new products
on combinatorial innovation based on technical insights arrived through a heterarchical
team based structure, a company can create and launch innovative products that will
transform their business. We propose that the solution to China's innovation problem
is to follow the maxim of investing in the team, not in the business plan. Companies
that continue to follow an MBA planning approach based on competitive strategy and
Blue Ocean market opportunity, will not only fail to create disruptive innovations
but they will also fail to attract the creative talent needed to transform their
business.
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Developing scenario for growth – a case study
Sahay Mridula
The corporate growth can be envisaged better by creating
unconventional scenarios and weighing them against the probable opportunities and
threats along with the company's current strengths and weaknesses. Both opportunities
and threats assessment and scenarios preparation need forecasting of relevant factors
concerning the business. This paper presents application of some well known forecasting
techniques and its use in preparation of scenarios.
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